POP Editorial Services LLC | The POP Newsletter, the blog home of POP Editorial Services, LLC and Katherine Pickett
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The PoP Newsletter

What I Know About Book Signings

In Perfect Bound: How to Navigate the Book Publishing Process Like a Pro, I sum up my thoughts on book signings and their usefulness to an author in just a couple of paragraphs:   On Book Signings Arranging a book signing can take a lot of time and effort, and you aren’t likely to sell more than a few books. That is why traditional publishers have lost interest. Self-publishers, however, still like to work this angle. Whether these authors receive adequate return on investment is up for debate, but with the right book in the right location, it might be. If nothing else, it gets your name out there and keeps you engaged with marketing.   Some independent bookstores and cafés like to host these events for local authors, whether they are independently or...

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GOLD! FOREWORD REVIEWS ANNOUNCES 2014 INDIEFAB BOOK OF THE YEAR AWARD WINNERS

June 26 was a good day at Hop On Publishing and its parent company POP Editorial Services. That's when we learned that Perfect Bound: How to Navigate the Book Publishing Process Like a Pro had taken the gold in the Writing category in the 2014 Foreword Reviews' INDIEFAB Book of the Year Awards.   Four excellent guides had made it to the final round, and Perfect Bound won top honors. In addition to the silver award from the Independent Book Publishers Association's Benjamin Franklin Awards, this recognition from librarians and booksellers across the country has been astounding.   I have to admit, I never thought we would win. Chris Pickett was the force behind selecting and entering the competitions. "I always knew we would win," Chris said. "I had complete confidence in the book...

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Would You Take Back a Manuscript Before Your Editor Finished Working on It?

Several times throughout my freelance career, I have had reason to suggest an author take back a manuscript and work on it some more before I continue with my editing. The reactions I have received run the gamut.   The first time this came up, I had been hired for a developmental edit and project management. I had done plenty of project management but was new to manuscript development, and it wasn't until I had put in about 10 hours of work that I realized the project really amounted to a ghostwriting assignment.   Ghostwriting costs a lot of money for a number of reasons, the two most obvious being it takes a lot of skill and it takes a lot of time. It definitely costs more than development. With my client's pocketbook in mind,...

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The Ban on Adverbs

When I first got involved in the writing side of the publishing industry, in 2012, I soon heard a mantra of sorts: Never Use Adverbs. Having been an editor for a dozen years before that, it struck me as one of the most arbitrary and useless rules I'd heard. Today, I at least understand how the ban on adverbs got started, even if I don't agree with it.   What's interesting to me is that many of the so-called rules that some novelists live by are not the same rules as those their editors profess. In fact, they are often at odds with each other. A writer might say, "Never start a sentence with a conjunction." An editor will say, "That rule has gone by the wayside, and thank goodness. Clarity is...

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IBPA Benjamin Franklin Awards Silver Award Winner!

Perfect Bound: How to Navigate the Book Publishing Process Like a Pro has been named a Silver award winner in the IBPA Benjamin Franklin Awards!

 

April 10, 2015, I traveled to Austin, TX, to attend the awards ceremony, and it was a terrific experience. My friend, colleague, and contributor to Perfect Bound, Kathy Clayton, was my guest for the evening.

10 Key Questions for Evaluating Your Book’s Competition

So much invaluable information about what is and is not already available, what the industry conventions are, and how you can make your book better than anything else on the market, can be gleaned from the competing titles in your area of writing. This is part of the planning that goes into creating a high-quality book.   Nevertheless, researching the competition can be overwhelming. As you sort through Amazon listings, print editions, and ebooks, you may begin to ask yourself, "What is it I'm  looking for again?" The following 10 key questions will help you remain focused while you evaluate your competition.   1. How does the author’s writing style compare to yours? This doesn't have to be a question of whose writing style is better -- although that can be a factor. The point...

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Lightning Source vs. CreateSpace: What I Would Do Differently

Updated February 28, 2015 Lightning Source Inc. (part of Ingram Content Group) and Create Space (part of Amazon) are the two most prominent options for print-on-demand in the United States. They are each enormous and come with their own pros and cons, making it difficult for self-publishers to choose between them.* vs.   For my book, I went through Lightning Source because the print and binding quality are said to be better, you can set your discount rates, you are automatically listed with Ingram's distribution (good if you want to be in bookstores), and further, I am not a fan of Amazon's business practices.   But I was asked recently, if I were to choose a print-on-demand option for my book today, would I do anything different from just a year ago when Perfect Bound...

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